MN Wealth Advisors • November 4 2024

How to help your new college grad build the foundation of financial success

[GHOST-WRITTEN]
“Pomp and Circumstance” played. Gifts were given, caps thrown. Your new college graduate is ready to start that first job, to throw themselves into the future they’ve been working toward. They’re wide-eyed, full of hope and enthusiasm...

Hollis + Miller Architects • November 4 2024

As esports grows, high schools start getting in the game

[GHOST-WRITTEN]
Rescuing Princess Peach from the evil Bowser always felt pretty satisfying as a kid. Yet, video games have embarked on quite a new and adventurous quest since those quaint early days.

27Global • July 12 2023

Kicking the tires on your cloud systems

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If you’re in the cloud already but wondering whether it is performing optimally, secure or capable of scaling effectively, an AWS “Well-Architected Review” (WAR) is the perfect solution...

Copaken Brooks • September 3 2020

KC restaurants rally and respond to pandemic pressures

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What’s next for the Kansas City restaurant scene? The pandemic isn't stopping creative restauranteurs and managers from coming up with innovative solutions.

Crux • June 8 2021

Gather ‘round, it’s story time! The importance of storytelling in your company marketing

Storytelling is a delicate balance of art and science, but when done well it can deliver major benefits in the marketing realm ... We increasingly use our emotional reactions and gut feelings to quickly judge a brand or company, and those feelings have a lasting influence on our brand loyalty.

Crux • June 8 2021

Are you and your customers singing the same song?

Your marketing message is more than just what you’re communicating; it’s also how you say it. Humans may think logically and with our brains, but we often make decisions from the heart, based in emotional response. Be sure your message is playing to both sides appropriately.

Creelio • May 2 2016

Don't be afraid of finding your niche

But think about it: If you're death metal, you don't need (or want) the Kenny G crowd. Be death metal, be scary! Don't worry about the 75-year-old grandma who thinks you're going to hell.